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Travel News Releases
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(I-TravelNewswire.Com, September 09, 2015 ) Los Angeles, California -- With today's world of technology rapidly changing, the marketing methods in all the digital communication avenues have created a completely new environment in which individuals buy products and purchase services. Consequently, angles for marketing have changed dramatically for small businesses as well as large corporations. It is necessary for them to utilize the new Interactive formula of Mobile Phones, Video marketing and Social Media.
With Amazon's publishing department, it has enabled many Authors to easily share their expertise and knowledge with the world. In the Albrights' case, they share their knowledge in the interactive digital marketing strategy to help businesses excel in their development of engagement with their customers to generate a strong, and loyal following.
In Elaine V. Albright's book "21 Ways To Boost Your Business Profits Using Mobile, Video Marketing & Social Media Tools", http://www.boostyourbusinessprofitsusingmobilevideomarketingsocialmedia.com/ , she de-mystifies the process by introducing innovative and exciting ways of overcoming these challenges of the customers' desired interactivity with the business from whom they are purchasing.
According the Authors, "These days the customer wants to Know, Like and be able to Trust the business with whom they are working. They seek to accomplish this with their engagement in Social Media with the business they choose. It creates a comfortable familiarity when they can chat and ask questions online. Through this Digital Marketing, they chat with both the business' staff and clients through Social Media avenues regarding a product or service purchase that they are considering. Through this befriending internet marketing technique, small businesses can build a more familiar following that can increase both their audience and their profits. They can also evaluate the reviews other customers of that store or business have left on the store's website. Are they good or are they bad?"
The Albrights open up eyes to ways of speeding the small business' evolution in achieving their goals through creative viral marketing methods for increasing traffic which, again, ultimately results in more profits.
They show small businesses how, through their book, "21 Ways To Boost Your Business Profits Using Mobile, Video Marketing & Social Media Tools", ways of reaching their audiences through social networking, with fun and creative methods that bring unbelievable opportunities.
"Every large and small business can create a blueprint by knowing what is working in this ever growing new and trending digital advertising world", says Elaine.
David reminds businesses that by delivering amazing production through these trending social media marketing strategies, business owners will learn what it takes to elevate their business to the next level. David also emphasizes that it is important to be immune to the current global market crisis by taking action and implementing some of these online business ideas within their own company structure.
As we all know that because of the growth of Ipads, Tablets, IPhones, Android phones and other types of Mobile phones, digital delivery has become extremely fast and efficient in 2015. Today's world is ruled by publishing and promoting online any product or service that one can imagine. Learning to weave through the accurate terminology of Social Media is a language in itself and it does matter!
According to Albrights, "Most businesses are amazed when discovering the high percentage of daily comparison product or service searches done by customers on their Mobile Devices, prior to an actual in store purchase." "With this knowledge", Elaine says, "it is imperative that every business owner monitor their website from their personal Mobile devices for mobile compatibility. This will insure that their prospective customers do not bounce to a competitor's more user friendly site that is easier to view from their cell phone."
Elaine also comments that, "Contests are an excellent method of exposing one's company, gaining Traffic and effectively Branding the business. There are various types of contests and some generate more traffic with their enthusiasm than others. Everyone loves to win, even if it is only a $25, $50 or $100 Gift Certificate. The BUZZ is exciting and stimulates viral marketing by the participants sharing the contest with their friends and family."
"The potential exposure to new customers and the number of followers it brings is well worth the small investment. However, it is most important to present these contests in the right way in order to maximize its potential followers and branding", says David.
Mrs. Albright further explains in their book that if the business has a Mobile App created, that App is like having a 24/7 Billboard advertising with the business Icon right on their customers' Mobile phones. Their business Icon can have a built in "Tap to Call" the store on it. She goes into an estimated pricing for the basic Mobile App that a small business can have created and initially implement. With today's technology, a Mobile App is very reasonable to have created.
The Albrights further describe how the business owner or manager can implement the Push Messaging which is text messaging through this Mobile App to send out Coupons or store or restaurant specials for that day or a special for the month. Statistically, both large businesses and small businesses engage new customers with Coupons.
On this same note, according to Inmar, "Digital coupons are becoming more popular with shoppers in an increasingly device-dependent marketplace. Earlier this month, (July 2015) Inmar reported that during the first quarter of 2014, redemption for digital coupons grew 53 percent compared with Q1 2013. This growth in redemption continues the upward movement in digital coupon activity that Inmar, and the entire industry, have witnessed over the past 18 months. This is comparison of the Release of the Coupon Trends for 2013 vs 2014."
In her book, Elaine also gives examples of other ways, which are virtual and Free, of how it is very powerful, yet simple to start using coupons and discounts with the Twitter business community.
The Albrights stated that they want to do their part in "Keeping Small Businesses Alive" in this current economy. They want to help businesses be creative and build an immunity to this in order to see more surviving businesses in 2016, both Small Businesses and Large Businesses. They hope that by sharing their Digital and Internet Marketing expertise that more businesses will step into this 21st Century ever changing world of advertising. They want business owners and managers to take heed of the uses of Cell phone chatting, YouTube Video advertising and the other numerous channels of Social Media Marketing that can expand their customer base. They want businesses to be made aware that they must systematically mold their business methodology and practices of advertising into these online patterns to be a survivor through 2015 and into 2016!
To learn more about this book, please see http://www.boostyourbusinessprofitsusingmobilevideomarketingsocialmedia.com/ the Amazon page.
For Questions Contact: Elaine V. Albright MarketingMobileUSA@gmail.com 1-916-501-1005
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About Marketing Mobile USA :
Elaine V. Albright is an Author, Lecturer, Business Adviser, as well as a Financial Consultant. She has more than 45 years practice in these fields. Elaine assists Large and Small Businesses in boosting their revenues and also widen their customer base both locally and worldwide.
David Albright has for more than 10 years been effectively developing as well as overseeing businesses. His expertise in online marketing over the years allows him to guide businesses successfully through the maze of this 21st century approach to digital advertising and marketing.
Marketing Mobile USA
Elaine Albright
1 (916) 501-1005
MarketingMobileUSA@gmail.com
Source: EmailWire.Com 
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