In TodayÂ’s Iffy Economy, Hotels, Resorts And Inns Can Generate Leads And Create A Competitive Edge Through Teleseminars

(EMAILWIRE.COM, March 08, 2010 ) Goshen, MA Â– Despite all the buzz about social media, viral media and blogging, an incredibly easy-to-use, pre-computer medium can be the key to carving out a competitive edge in the hospitality industry: the telephone. Telephone conference calls providing useful information Â– known as teleclasses or teleseminars Â– can break through the marketing clutter and attract the attention of leisure travelers who are nervous about making vacation plans in a volatile economy. A comprehensive home-study course with veteran teleclass presenter Marcia Yudkin (www.yudkin.com/teleteach.htm) enables teleseminar novices to get a fruitful telephone marketing program up and running in only a month or two.

"Using a real personÂ’s voice over an ordinary telephone, hospitality managers can provide vacation ideas, answer questions, build a bond of trust with prospects and encourage bookings," says Yudkin, the author of 6 Steps to Free Publicity and 10 other books. "Then after recording a program once, the session can be converted into podcasts that can be listened to at the web site or downloaded. "

Just a few of the countless ways that hotels, resorts, inns, destination spas and B&BÂ’s could implement teleconferences:

* Profile of nearby tourist attractions, with some suggested itineraries

* In-depth information about the propertyÂ’s golf course, ski facilities or the like

* Question-and-answer session about traveling and vacationing with children

* For international travelers, a listen-on-demand introduction to the areaÂ’s appeal in their language (easier than translating the whole web site)

* Discussion of managementÂ’s innovative "green" initiatives and the head chefÂ’s healthy menus

* Informative interview with the head of the propertyÂ’s spa facilities

YudkinÂ’s "Teleteach for Profit" home-study course includes information on costs, teleclass structure, marketing, publicity, logistics, technologies needed and not needed for success with teleseminars; samples of pertinent emails, postcards, transcripts and other peopleÂ’s teleseminars; one-on-one consulting or moderation of their teleclass; free distribution of one teleseminar-related news release; and two months of access to a private member forum for feedback and answers to questions. Including every ingredient necessary for success in marketing through teleclasses, the program costs $795.

For more information on "Teleteach for Profit," go to http://www.yudkin.com/teleteach.htm .

Creative Ways
Marcia Yudkin
413-582-4052
pr@yudkin.com