California Snowpack Has River Outfitters Looking Forward to 2011 Rafting Season

(EMAILWIRE.COM, March 23, 2011 ) ANGELS CAMP, CA Â– March 22, 2011 Â– The California Department of Water Resources (CDWR) is reporting an above average snowpack in the Sierra which has river outfitter O.A.R.S. getting ready for an exciting, extended season of thrill-stacked whitewater rafting. This yearÂ’s snowpack is expected to produce higher water levels, faster flows, bigger rapids, and a longer-than-average California rafting season. The Tuolumne RiverÂ’s late May and early June season is expected to provide the highest flows of the year, and some of the most exciting whitewater rafting conditions in CaliforniaÂ’s recent history.

CDWR hydrologists recently confirmed that the water content of CaliforniaÂ’s mountain snowpack is 124 percent of normal for mid-March. Recent late-winter storms have dumped more than eight feet of snow in parts of the Sierra, and with more snow predicted, the month of March is more than making up for a dry January and early February. Â“We appear to be on a good water supply track as we move toward summerÂ’s peak demand period,Â” said DWR Director Mark Cowin. The 2011 season will mark CaliforniaÂ’s second consecutive year of above average spring snowpack and some outfitters are predicting the best water in more than a decade.
Due to this yearÂ’s snowpack, current market conditions, continued interest in close-to-home adventures, and emerging trends toward shorter but more frequent vacations, O.A.R.S. President & Founder, George Wendt is expecting 2011 to be Â“the best California rafting season since 1983Â”. Steve Markle, O.A.R.S. Director of Sales & Marketing had this to say; Â“With a substantial snowpack and the fact that more California residents are seeking active, high adventure vacations closer to home, we anticipate a record California rafting season.Â”

O.A.R.S., CaliforniaÂ’s leading provider of whitewater rafting and adventure travel, offers trips on seven California rivers, including the North Fork of the Stanislaus through Calaveras Big Trees State Park, the Merced and Tuolumne rivers near Yosemite National Park, the North Fork and Middle Fork of the American River near Auburn, as well as family-friendly adventures on the South Fork of the American River near Sacramento and the Lower Klamath River in Northern California. O.A.R.S. operates in California from April through September with river trips that range from high adventure for adrenaline junkies to gentle floats suitable for children as young as four years.

Since 1969 O.A.R.S. has set the standard in first-class rafting, sea kayaking and multi-sport vacations, with destinations and unparalleled experiences on over 35 rivers and coastlines of the world. O.A.R.S. caters to active travelers of all ages and abilities with more than 75 unique itineraries worldwide, including one-day and weekend escapes. For more information on O.A.R.S. eco-friendly adventures visit www.oars.com, email the company at info@oars.com or call 1-800-346-6277.

O.A.R.S
Steve Markle
209-753-4797
stevem@oars.com